What Is Right

By Mark Inboden

Some of us are old enough to remember that John Wooden was one of the greatest basketball coaches of all time. He led UCLA to ten national championships in 12 years, including seven in a row. He built his team around a “Pyramid of Success” that was based on what he believed were the building blocks for success.

Mark Inboden

Mark Inboden

One of the “blocks” he cited was Cooperation. As in any business, team sport or partnership, there has to be cooperation to get things done. Wooden got his players, and later business people he lectured, to focus on the following: "In order to reach the full potential of the group, there must be Cooperation at all levels--working together in all ways to accomplish the common goal. And to get Cooperation, you must give Cooperation.” He also said, “Have the utmost concern for what’s right, rather than who’s right.”

Part of our success at UCEC is in the belief of this “block” of the pyramid. If we can focus on our customers' needs, and cooperate to achieve their goals, we can work in a way that ensures success all around. Our focus must always be on “what’s right for our customer."

Mark is CEO and President of UCEC. 

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